A Guideline Enabling Knowledge Managers to Communicate Better with Business Managers

Authors

  • Manfred Bornemann Intangible Assets Consulting GmbH
  • Pavel Kraus Swiss Knowledge Management Forum

DOI:

https://doi.org/10.34190/eckm.25.1.2882

Keywords:

Knowledge Management, Business Alignment, business strategy, Indicators, Relationship Management, sustainability

Abstract

Aligning Knowledge Management (KM) with overarching business strategies is considered as important for organizational success and sustainability. But this crucial element is often missing in the implementation and operation of KM. This paper explores the concept of "business alignment" within the context of KM, elaborating its critical role in enhancing collaboration, minimizing errors, and supporting optimal outcomes across the enterprise. We suggest a comprehensive definition of KM alignment, where KM activities are strategically integrated with business objectives, ensuring visible and measurable benefits to employees and executives. The research addresses key questions such as what constitutes an organization and how KM can facilitate its survival and growth. An organization is not merely a standalone entity but a collective endeavor that thrives on managing internal and external relationships. We argue that the effective alignment of KM with business strategies ensures that these relationships are optimized, thereby enhancing organizational resilience and adaptability. This holistic perspective visualizes the interconnected nature of businesses and highlights the essential role of KM. Our approach involves a systematic examination of business relationships and their alignment with KM practices. We analyze one case study from the construction industry, illustrating how strategic KM initiatives contribute to their sustained success. Additionally, we propose a set of Key Performance Indicators (KPIs) derived from real-world scenarios, linking them to specific business needs and challenges. These KPIs serve as a roadmap for C-level managers, guiding them in integrating KM into their strategic frameworks. The findings underscore the value of KM in mitigating risks associated with poor relationship management. We provide a process and actionable insights for business leaders on leveraging KM to foster innovation, streamline processes, and enhance overall performance. The paper concludes with practical recommendations for implementing KM solutions tailored to different organizational maturity levels and industry contexts.

Author Biographies

Manfred Bornemann, Intangible Assets Consulting GmbH

Dr. Manfred Bornemann, a consultant and lecturer, has led over 250 strategic projects in industries such as engineering, automotive, and healthcare. His expertise includes strategic management, change management, organizational development, and knowledge management. He is the author of two books and multiple peer-reviewed articles since 1998.

Pavel Kraus, Swiss Knowledge Management Forum

Dr. Pavel Kraus has been actively engaged in knowledge management since 1996. As Knowledge Networking Officer he worked for Roche Diagnostics on a global level. Since 2002, he has been consulting organizations in all aspects of knowledge management and has been teaching at universities of applied sciences in major cities in Switzerland. As President of the Swiss Knowledge Management Forum, he works with his team to promote how knowledge management creates value in organizations.

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Published

2024-09-16