Governance and Leadership in Advancing Entrepreneurial Universities: Exploring Awareness and Change Dynamics in South Africa

Authors

DOI:

https://doi.org/10.34190/ecmlg.20.1.3140

Keywords:

Entrepreneurial University, ADKAR Change Model, Awareness, attitude towards change, Change Management

Abstract

This research explores the role of awareness, as framed by the ADKAR (Awareness, Desire, Knowledge, Ability, and Reinforcement) change management model, in driving the transformation of South African higher education institutions (HEIs) into Entrepreneurial Universities (EnU). The study focuses on the critical question of whether raising awareness of entrepreneurship among academics can catalyse transformative changes within universities, fostering an entrepreneurial mindset and practices across the institution. In the context of South Africa’s socio-economic challenges, such as high unemployment and inequality, entrepreneurial universities are seen as key drivers of innovation and economic development.

The research findings underscore that awareness, the foundational step of the ADKAR model, is essential for initiating the entrepreneurial shift within HEIs. Academics who are aware of the importance of entrepreneurship are more likely to engage in activities that promote innovation, student entrepreneurship, and industry collaboration. However, the study also highlights that awareness alone is insufficient for a full institutional transformation. Leadership commitment and active involvement are critical in moving beyond awareness to implement sustainable entrepreneurial initiatives. Without strong leadership that aligns institutional governance structures and policies with entrepreneurial objectives, the entrepreneurial agenda may struggle to gain traction.

The research concludes that while raising awareness among academics is a necessary first step, leadership at universities must also be equipped with the skills and understanding to champion entrepreneurship at an institutional level. Comprehensive leadership training, continuous evaluation of entrepreneurial initiatives, and fostering cross-departmental and external collaborations are essential for sustaining momentum towards the full realisation of Entrepreneurial Universities in South Africa. This study contributes to the broader discourse on entrepreneurship in higher education by providing insights into the specific challenges and opportunities facing South African universities as they navigate the path towards becoming entrepreneurial institutions.

Author Biographies

Malebo Moqokama, University of KwaZulu-Natal

A young academic at heart, who aspires to be an agent of change and transformation in higher education. Research interests are in innovation,curriculum development, entrepreneurship and sustainability in higher education. She is passionate about finding innovative solutions for higher education in the era of the 4th industrial revolution.

Thea van der Westhuizen, University of KwaZulu-Natal

Professor Thea van der Westhuizen is an award-winning academic leader, renowned for driving entrepreneurship in academia through innovative teaching and transformative research. She founded SHAPE, earning international recognition at The Innovative Youth Incubator Awards. As the former International Director of Paddle for the Planet, she advocates for global environmental sustainability and enabling youth. With over two decades of international experience in corporate and academic sectors, her impactful collaborations span across high-impact leaders, municipality managers, CEOs of multinational companies and helping youth entrepreneurs. Her remarkable career showcases her entrepreneurial spirit and commitment to excellence. She currently serves as an academic leader at the University of KwaZulu-Natal, School of Management, Information Technology, and Governance.

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Published

2024-11-13