Well-being Human Resource Model In The Collaborative Economy: The Keystone of ESG Strategy In The Tourism Sector


  • Konstantina Ragazou Adjunct Prof. at the University of Western Macedonia and Associate Teaching Staff at the University of Neapolis Pafos
  • Alexandros Garefalakis Assistant Professor of Accounting, Hellenic Mediterranean University and Associate Teaching Staff at the University of Neapolis Pafos
  • Christos Papademetriou Assistant Professor in Management - Human Resources Management at Neapolis University Pafos
  • Ioannis Passas Adjunct Lecturer and Ph.D. candidate at Hellenic Mediterranean University




Sharing Economy is widely used in recent years and describes the commercial activity through online platforms, where third parties transact with each other and provides access to available resources or to resources that they do not use enough, with mainly financial motivations. Furthermore, Sharing Economy in collaboration with ESG archetypes can contribute to the sustainability of tourism and enables to the social well-being and economic growth of the sector. Thus, the aim of this study is threefold: (i) to investigate the role of the Sharing Economy and ESG practices in the well-being of Human Resources Management (HRM) in the tourism sector, (ii) to illustrate the research trends in the topic and (iii) to build a pillar framework for a culture well-being for businesses in the sector, which will be based on the principles of both Sharing Economy and ESG archetypes. To approach the research topic a five-step bibliometric analysis with R package has been applied. The bibliometric tools of Biblioshiny and VOSviewer have been applied for the analysis and the visualization of the results that come from the consideration of 593 original articles. The data were retrieved from Scopus database. The analysis indicates the role of gig economy, as the most important in the improvement of the well-being of the workforce in the tourism sector. The rapid growth of the gig economy is changing the future of employment, while can reconsider the work-life experience by allowing the workforce to select where, when and with whom they want to work. Today, businesses have the comfort of recruiting highly qualified, on-demand staffing talent day-to-day or as seasonal needs arise. Therefore, findings of this study present that tourism industry can not only survive but thrive through gig economy and offer to its human resource a work environment that will be characterized by agility, safety, balance, and sustainability.