Using Domain Redefinition to explain Born Global Firms’ Behaviour

Abstract

Many academics cite research gaps in the literature concerning the strategies used by Born Global (BG) organisations to enable competitive advantage and business continuance. (Andersson et al 2020; Eggers et al, 2020; Ibeh et al, 2019; Oyna and Alon, 2018).

For the purposes of this paper, the definition of the Born Global is taken from Gabrielsson et al, (2008): “the organisation should be an independent small or medium sized business, have a global vision from inception and demonstrate  internationalisation with precocity and speed”.

Purpose

This paper investigates Domain Redefinition (DR) a component of Corporate Entrepreneurship (CE),  as a viable construct to explain competitive advantage and business sustainment in Born Global Firms (BG).