Social Media and Enterprise Password Reuse Problem: Password Security Guidelines for Manufacturing Enterprises

Authors

DOI:

https://doi.org/10.34190/ecsm.12.1.3638

Keywords:

Password Security, Social Media, Awareness Campaigns, Cybersecurity Education, Employee Awareness.

Abstract

The widespread use of the same passwords for social media and enterprise accounts presents a significant risk to
organisational security. Through social engineering attacks such as phishing, hackers can try and gain information from users,
using this information to try and guess your password to your social media accounts and attempt to see whether it is the
same for your enterprise account. This study aims to create campaign guidelines for raising awareness amongst social media
users about password security. The following Secondary Research Objectives have been used to aid the Research Question.
Secondary Research Objective 1
(SRO1) was to assess security risks, preventive measures, best practices, and challenges related to password reuse across
various platforms. Secondary Research Objective 2 (SRO2) aimed to identify key elements for successful password security
campaigns. Using these Secondary Research objectives, we will be able to address the Research Question and apply critical
reasoning to come up with guidelines that can help users learn about password security and raise awareness about safe
password security practices. In essence, the study emphasises a layered approach that combines strong policies, user
education, and balanced usability to enhance password security effectively. Through these efforts, this study aims to develop
personalised social media campaign guidelines to improve employee's understanding of password security, encouraging a
culture of proactive cybersecurity practices and safeguarding organisational data.

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Published

2025-05-20