Technology Transfer Model to Enhance Sustainable Competitiveness of SMEs

Authors

  • Orapan Khongmalai College of Innovation, Thammasat University
  • Anyanitha Distanont

DOI:

https://doi.org/10.34190/ecmlg.18.1.906

Abstract

Thailand is implementing the Thailand 4.0 policy that aims to bring technology and innovation to build sustainable competitiveness for the private sector. However, in the context of SMEs, the ability to transfer technology from universities is still a limitation. The objective of this research is to identify the technology assistance needs of SMEs, as well as, to study the key factors that make the technology transfer successful in the context of collaboration between universities, government agencies and SMEs. The sample group of this research is 226 SME entrepreneurs participating in the Boost up New Entrepreneurs with Technology and Innovation Program carried out by The Office of SMEs Promotion and Thammasat University between 2019-2020. The research results indicated that to create sustainable competitiveness, SMEs need technology assistance in 4 areas: (1) enhancing digital marketing capabilities, (2) developing product innovations, (3) raising product standards, and (4) improving production efficiency. In addition, this research also indicated that the technology transfer success factors for SMEs has 3 key elements: (1) a technology transferor who stands out for collaboration between researchers and business consultants, (2)atechnology transferee who has key characteristics of entrepreneur orientation and absorptive capacity of SMEs, and (3)the technology characteristics which can be connected to the original business processes of the organization which is a technology that gives SMEs’ products uniqueness that is difficult for competitors in the market to copy.

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Published

2022-11-04